In response to the comment about Harley employing skateboarding Team Emerica for some of their events, I agree that it might appear to be a forced fit.
An acquaintence of mine was recently asked by Harley to develop a video blog of his experiences in Dayonta Beach. He's younger than the traditional "Posse Rider" and he is somewhat high visibility because he's in a well-known punk band (the Bouncing Souls). Additionally, he has previously blogged extensively about his cross-country travels on his Harley.
In light of his organic passion about the bike and the influence that he exerts over younger consumers ("pre-dreamers"), this might be a better fit than Team Emerica.
His video blog is here.
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